Skip to content
Raise a Ticket
Contact us
  • There are no suggestions because the search field is empty.

Configure your HubSpot Integration with Pearl Diver

Authorizing HubSpot via Pearl Diver dashboard and accessing Pearl Diver contacts in HubSpot

By integrating Pearl Diver with HubSpot, businesses can leverage Pearl Diver leads to target high-value prospects. This enables you to run highly personalized email marketing campaigns and retarget visitors based on behavior and intent data collected on their website.
 
 
✅Prerequisites
Before you start configuring, make sure you have the following:
  1. A HubSpot account and valid login credentials
  2. Ensure you have connected an audience for the data you would like to send through the HubSpot integration, and this audience has the 'HubSpot' action selected
Step 1: Authorize HubSpot Integration
  • Log in to your Pearl Diver dashboard
  • Click the + icon next to Actions on the right hand side of the dashboard home page
  • Click on HubSpot in the left hand panel
  • Click Authorize - this will prompt you to log in to your HubSpot account
Step 2. Log in to you HubSpot Integration
  1. A new window will open to authorize the HubSpot integration.
    Screenshot 2025-06-27 at 2.34.04 PM-1
⚠️  Important Notes : As this integration is new, the connection has not been published. You will see the below alert message to inform you of this. To continue the integration process, please click Continue.
 
The Pearl Diver integration asks permission to access the following scopes in HubSpot:
  1. Manage and view your CRM data (crm.objects.contacts.read crm.objects.contacts.write): This permission is required to create and update profiles in HubSpot
  2. Basic HubSpot account information (oauth): This permission is required by HubSpot for the authorization 
✅These permissions are so the integration can create a Pearl Diver list to create and sync and update in GoHighLevel. The integration will never delete contacts. To proceed, click Connect App.
 
❓What Data Fields from Pearl Diver are default mapped with HubSpot

Default fields will be automatically mapped in HubSpot. Please note, it is possible to create your own integration and create custom mapping via our Zapier Integration or REST API.
 Screenshot 2025-07-02 at 4.46.20 PM
*first non-empty of company, personal, mobile, direct phone numbers respectively 
**first non-empty of personal, company, professional addresses respectively
 
 

❓How to find your Pearl Diver contacts and set them as Marketing Contacts

Pearl Diver imports every contact into HubSpot as a non-marketing contact, so syncing your audience does not affect your marketing contact tier or billing. You decide which contacts to upgrade when you are ready to email or call them from HubSpot.

To find all contacts created by Pearl Diver:

  1. In HubSpot, hover over CRM and click Contacts
  2. Create a new view (+ Add view)

    (I used Table View)

  3. Open Advanced filters, search for Record source detail 1, set the condition to is equal to any of, and select Pearl Diver

  4. Every contact imported by Pearl Diver now appears together in one list

To set them as marketing contacts:

  1. Tick the checkboxes in the left column to select the contacts you want to use for email or calling
  2. Click More, then Set as marketing contacts

Those contacts are now marketing contacts and can be used in HubSpot email and calling workflows.