Connecting Pearl Diver to ActiveCampaign lets you target high-value prospects with your Pearl Diver leads, and run personalized email campaigns and retargeting based on the behavior and intent data collected on your website.

✅ Prerequisites

• An ActiveCampaign account and valid login credentials.
• An audience connected in Pearl Diver for the data you want to send, with the "ActiveCampaign" action selected.

Get your API URL and key

1. Log in to your ActiveCampaign account.
2. In ActiveCampaign, go to Settings → Developer.
3. Copy your API URL and key.

Connect ActiveCampaign to Pearl Diver

1. Log in to Pearl Diver.
2. Click the + icon next to Actions, on the right side of the dashboard homepage.
3. Click ActiveCampaign in the left-hand navigation.
4. Paste your API URL and key into the pop-up and click Authorize.

Default field mapping

Default fields map to ActiveCampaign automatically. To build custom mapping, use the Zapier integration or the Pearl Diver REST API.

Phone number picks the first non-empty of company, personal, mobile, then direct.

Find your Pearl Diver contacts in ActiveCampaign

1. Log in to ActiveCampaign and click Contacts.
2. Click Tags. Contacts from Pearl Diver carry the "From Pearl Diver" tag, which you can use to filter when building a segment or campaign.

Need help? Visit the Pearl Diver Help Centre or book a support session with the team.